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Choosing a website supplier

Considerations when choosing a website supplier


 Choosing a Website developer Checklist


Choosing which company to use to develop a website can be a daunting prospect for people looking at getting a website.

The checklist below outlines what Zeald.com offers their customers to help them have the best possible chance of achieving online success. If you are considering other website solutions, this list will help ensure that you all the key factors that could impact on your website results. Use this checklist to ensure that you are comparing ‘apples with apples’, if you are getting quotes from a number of companies.
 
You will need a website that maximise your chances of attracting website visitors and converting those visitors into sales or enquiries.

Zeald.com websites:

• Follow international standards and benchmarks for usability
• Have a professional ‘look and feel’ design-wise
• Are built to be fast loading – research shows that it will need to load in 8 seconds on a 56K modem
• Are 'spider friendly' (search engine friendly) to maximise the chance of you being ranked and indexed well on Google and the other large search engines.
• Are not limited in terms of the number of pages and products that you can feature.
• Have the ability to be easily, very cost effectively and efficiently integrated with a large range of other business information systems (eg MYOB and Quicken) and online shopping sites – as a result of our strategic partnership with Flow.
• Have a large range of “Add On’s – including Form Builders, Coupons, Discussion Forums, and Loyalty Points. New products are constantly being developed and made available at affordable prices.
• Are run on systems that are constantly being upgraded. We have a highly skilled team of four people who are totally focussed on ongoing research and development and the continual improvement of all Zeald.com offerings.

Content Management

• Our user friendly Content Management System gives you full control over your website content and enables you to use your website as a fluid business & marketing tool which evolves and develops as the business does. This means you're not waiting around when you want changes made and you are not paying extra money for someone else to do it for you.

Measuring Tools

• Our measurement and tracking system gives you the ability to measure what is happening both internally and externally….and the opportunity to improve your results. This is crucial, as without this, you are flying blind in terms of knowing what is working, what is not and whether changes you make are improving things or not.

Education & Training

• We provide a large number of educational resources to our clients to up skill. These include the ebook, ‘Secrets of Successful Websites’ by Ron Giles and ongoing access to our ‘customer only’ online Learning Centre, which contains learning videos, podcasts, demonstrations and special ‘how-to’ articles.

Expert Assistance and a Structured Process

• Instead of just delivering a great website, we deliver an entire website program! We provide an ‘end to end solution’ that takes you through each of the key steps required to develop a website that can generate amazing amounts of new business. The process begins with a top –notch E-Business Consultant meeting with you to plan out every single aspect of your new website. Where required, our copywriters can assist in the creation of your website sales copy & content.

On-Going Support

• We provide ongoing support from the Customer Service Support Team who are there to assist you from 9am-8pm on Monday-Friday. They will review your results and brainstorm strategies to continually increase your website’s performance.
Our E- Business Consultants are also available for Test, Measure and Tune Consulting where required.

Some Further Tips for Assessing Website Companies -

Check Out The Companies Own Website - to see how professional, persuasive and credible it is.
Ask yourself these questions:
• “Does this website look like it generates serious results for this company?”
• “Is this website persuasive?”
“Do I feel an increasing desire to buy from this organisation?”
• “Am I persuaded by this website to at least contact the organisation?”
If your answer is a ‘no’ to any of these questions then you should seriously consider whether you really should be considering *that* particular website company. If a website designer cannot use their own website to generate substantial results then how can they ever truly expect to help you to do it?

Research and Development
• Does the company have a commitment to Research and Development? Are there continual upgrades that will 'future proof' your website? If not, you may find that you have to pay out huge upgrade costs or start over completely in a year or two due to the fact that technology is changing so incredibly fast.

Company Track Record & Experience / Evidence of Satisfied Customers
• How long has the company been in business – is there a track record of success?
• What breadth of experience & expertise do they have – is it relevant to your situation?
• Are they business oriented with a focus on helping you achieve measurable results from your website?
• Are there credible testimonials from customers that are highly satisfied with their websites?
• Have they won any relevant Awards?

And most importantly - will they be around in 5 years time?


I have been so impressed with Zeald.com that I spoke about them at a recent business meeting I attended. I was amazed when three other people also got up and spoke about what a wonderful company Zeald.com was!  They each shared their experiences of how Zeald had helped their businesses.  I think you are a very impressive company, and this feedback completely echoes my experience.  Well done!!!"

Mirjana Arlov

Director

The Light Hearted Company Ltd

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